While many professionals log into their Twitter account during the workday to escape from their job, the popular social media website can also help jobseekers locate openings.

Mashable recently reported that Twitter has more than 100 million active users – half of which log in on a daily basis. With so many people from around the world all using the same platform, jobseekers may be able to take their job search to the next level. They just need to have the right strategy.

CBS MoneyWatch turned to a few career experts to learn how jobseekers can effectively use Twitter. For instance, Matt Lauzon, founder and CEO of Gemvara.com, a jewelry company, told the news source he has hired individuals who tweeted him a compliment.

Heather R. Huhman, founder of Come Recommended, a content marketing and digital public relations company, told the news outlet that it is important to get a conversation going on Twitter that can lead to an interview. As a result, jobseekers may want to pose a simple question, such as asking for feedback on an online portfolio.

Before jobseekers set up a Twitter account, they should consider taking a career test. The results from this assessment may help them pinpoint a field they are well suited for, which, in turn, may ensure a better job search on Twitter.